We launched the Google Experience Institute (Xi) in 2021 with the intent to navigate uncertainty in the events industry by bringing together a multi-disciplinary coalition. The hope was that a community of internal and external cross-functional experts and wizards, creators and disruptors would help us answer the big question — What could the future of events and experiences look like?
Our mission is to provide a sandbox for ideation and testing, driving incremental change where possible, provoking when needed, and seeking out interesting tools, processes, technology, and best practices that can be translated to Google and elsewhere.
The Neu Project was born out of a desire within the Xi community to bridge the gap between neurodivergent experiences and practical actions that event and experience designers can take to create more welcoming and inclusive environments.
Xi 2022 Report (coming soon)
The Xi community of core members, external partners, guests and contributors will flex and evolve as our mission, areas of focus and tactical work evolves. If you're interested in being a part of our community or certain aspects of the work, please reach out to xi@google.com